5 Dumb Things PR Pros Do With Social Media ›
So very true.
As usual, you shouldn’t work for social media…social media should work for you.
1 note
The old days of advertising are gone.
TV still demands the most amount $$ spent from clients. But what if we rearranged the matrix. What would the new agency model look like? Check out this nice info-graphic that makes a nice illustration of the matter.
58 notes
Warner Bros Releases Streaming Movie Rentals Through Facebook ›
Come to Australia!!! $3 is pretty cheap for a movie rental! But I’d be pissed off if I was watching a movie halfway and the internet decided to take its time loading. But this is definitely an awesome way to combat piracy.
Facebook users in the US will be able to rent a movie for streaming for 48 hours through the movie’s official Facebook page, with each rental costing 30 Facebook Credits, or $3. The movie will stream through Facebook and be able to be paused, stopped and resumed in separate Facebook sessions, as well as have full Facebook functionality including comments.
read the rest of this article here.
1 note
The official website for Prince William and Kate Middleton's royal wedding ›
aaaand their Twitter
and YouTube
and Facebook
…
and Flickr.
the royal family is totally getting with the times, yo. Gone are the days of card invitations and phone call rsvps. I bet that after this, the online wedding trend is going to go up up up! I’m sure soon-to-be-wedded couples have already been using online tools to do their wedding planning and invites, but the royal family just took it up a notch by using multiple social media platforms. I’m sure the rest of the world will follow suit.
Soon you’ll be receiving links to your friends’ wedding website where they post information of the venue and menu, have a flickr slideshow of their times together, ask you to tweet your RSVPs to their wedding twitter account, and post up their wedding registry and link it to Amazon.
With mobile technology allowing you to access all these accounts through your phone, wedding planning through social media will be easier than ever. And can you imagine if you could attend a wedding online through live stream from anywhere else in the world? Check out idostream.com!
Of course there’s the issue with having everything out in the public sphere but hey, internet killed privacy a long time ago. So the next time you plan your own wedding, you know what to do…
1 note
Facebook walls boost self-esteem, finds study ›
Source: Physorg.com
“Mirror, mirror on the wall/Who in the land is fairest of all?” But unlike Snow White’s Queen, many people don’t feel better after gazing at their wall mirror. Facebook walls, on the other hand, can have a positive influence on the self-esteem of college students, report social media researchers at Cornell.
This is probably because Facebook allows them to put their best face forward, says Jeffrey Hancock, associate professor of communication; users can choose what they reveal about themselves and filter anything that might reflect badly.
Feedback from friends posted publicly on people’s profiles also tend to be overwhelmingly positive, which can further boost self-esteem, said Hancock, who co-authored a paper published Feb. 24 in the journal Cyberpsychology, Behavior and Social Networking.
“Unlike a mirror, which reminds us of who we really are and may have a negative effect on self-esteem if that image does not match with our ideal, Facebook can show a positive version of ourselves,” Hancock said. “We’re not saying that it’s a deceptive version of self, but it’s a positive one.”
It may be one of the reasons why Facebook has 500 million users, who spend more than 700 billion minutes per month communicating with their friends via photos, links and status updates.
“For many people, there’s an automatic assumption that the Internet is bad. This is one of the first studies to show that there’s a psychological benefit of Facebook,” Hancock said.
4 notes
Social media and the end of gender by Johanna Blakley
Media and advertising companies still use the same old demographics to understand audiences, but they’re becoming increasingly harder to track online, says media researcher Johanna Blakley. As social media outgrows traditional media, and women users outnumber men, Blakley explains what changes are in store for the future of media.
“When you look online at the way people aggregate, they don’t aggregate around age, gender and income. They aggregate around the things they love, the things that they like. And if you think about it, shared interests and values are a far more powerful aggregator of human beings than demographic categories. I’d much rather know whether you like “Buffy the Vampire Slayer” rather than how old you are. That would tell me something more substantial about you.”
And women in every single age category outnumber men in their use of social networking technologies. What impact will this have on our culture, and what will it mean for women?
If women dominate social media, and social media dominates old media, …will our media landscape finally become a feminist landscape?
Listen to the talk :) It’s only 8 minutes long, and it’s pretty interesting!
1 note
Behaviorgraphics : Who is the “Me” in Social Media?? by Brian Solis and JESS3
Click on the image for a larger picture.











